AGENDA

Thursday June 24, 2021

08:45  REGISTRATION

09:30 Hello, Good Morning and Welcome | Adrian J Cotterill | Editor in Chief | DailyDOOH and Ron Graham | Managing Director | Media On The Go Pte Ltd.

10:00 Keynote | TBA 

10.30 How Programmatic Works With OOH ? (Agency, Publisher, Client, Tech)
Amanda Woo | Chief Development Officer | Clear Channel Singapore
Kelvin Tan | Head of Customer & Marketing, Retail Business | NTUC Fairprice
Matt Bushby | MD | Hivestack
Chaired by Franck Vidal | APAC Director | Adcity at Havas Media 

11:15 COFFEE

11:45  Our Path to Programmatic DOOH
Connie Tsui | General Manager – Business Development | Asiaray Media Group

12:15 How Does AdTECH Enable The Future for Publishers ?
Danny Lim | CEO | Kingsmen OOH Media
Jeslyn Tan | VP Media & Digital | SMRT Commercial Pte Ltd.
Evlyn Yang | Managing Director | JCDecaux Singapore

Chaired by:

13:00 LUNCH

14:00 Don’t Discount The Specialists | Rachana Lokhande | OOH Business Strategist, Advisor at Indian Outdoor Advertising Association (IOAA) and Visiting Faculty at MICA

Rachana Lokhande is former co-CEO of Kinetic India. A business leader & a strategist who has been in the OOH industry for 19 years, she has worked with some of the largest Digital, FMCG, Retail & Telecom clients. Rachana was awarded “The Most Influential in OOH Industry” in 2019. She is a visiting faculty at MICA & an Independent Director.

14:30 How To Build a Platform Around The Data You Have | Jamie Bubb | Co-Founder and Head of VGI Digital Lab | Special Projects Lead – VGI Group and BTS Group | Startup Advisor

15:15  SHORT COMFORT BREAK

15:30 How Big Brands See OOH In China 

16:00 Understanding Data and Activating OOH Audiences
Linda Lim | Chief of Advertising Partnerships and Market Development | Singapore Press Holdings (SPH)
TBA | TBA | TBA

Chaired by:

16.30 Beating The Recession With AdTECH             

17:00 Closing Remarks | Ron Graham | Managing Director | Media On The Go Pte Ltd